I talk to people pretty much daily about my nutrition school, the Institute for Integrative Nutrition. It comes up in conversation all the time because it’s shaped my life in so many ways. It’s directly contributed to some of my greatest successes, most enriching personal and business relationships, and, well, this blog itself.
The Institute for Integrative Nutrition (IIN) offers a curriculum of nutrition/wellness classes mixed with business building classes – a combination that ultimately trains people to become health coaches. The thing is, most people I talk to just assume that I wanted to be a health coach when I enrolled. I didn’t. Not at all, actually. I had absolutely no intention of doing any coaching.
At the time when I decided to enroll, I had already started a blog. It was nothing like Healthy Crush. It was just my random rants and feelings about all kinds of stuff (that blog still exists somewhere out there out there on the interweb, so if you really want to know my feelings about things like Fall Out Boy and riding the subway, feel free to search it out…ok, fine.)
Anyway, here’s the way it went down. As I got more interested in nutrition in general and started feverishly researching it on my own, some of my blog posts began to lean that way (“I just tried coconut water and it’s awesome!” “Wow, kombucha is rocking my world!”), things like that. Those were the posts that people kept telling me they loved. Hmm. Ok. I sensed a blog niche sprouting. As I went through a period of growth in my own life, I realized I wanted to create the causes and conditions for other people’s growth – by sharing more about what I was learning. Blogging was my vehicle. And when I came across an article about how to turn blogging into an actual business, I knew it was ON.
So when I heard about IIN, my reason for enrolling had nothing to do with health coaching at all. I just wanted more cool shit to blog about. I got excited just thinking about how many blogs I could probably write with all of the new information I’d be learning if I completed a nutrition school program. A holistic one, at that. I could barely contain myself. I enrolled, and fell asleep that night in a blissed-out bloggy dreamland.
At the end of the IIN program, I had gotten so much more than I bargained for. Of course, I had TONS to blog about, but I also had deep, extensive nutrition training (which thrilled me), I had new best friends, I made crazy cool business connections (and 3 years later, I continue to connect with some of the most inspiring people I’ve ever met), I had revamped my own diet and lifestyle, I was able to leave an unfulfilling 9-5 job, and I also DID start doing some health coaching (they teach you so much about building your own business that you could do it in your sleep once you’re done with the program). And, just as I had hoped, I began to build my dream online business.
I decided to write about this because I meet so many people who are interested in starting a business in the realm of health & wellness, or simply changing their own life for the better, but aren’t sold on the idea of actually being a “health coach,” so they don’t take that next step of getting the education. I’m telling you, with a health and wellness education you can do so many things – improve your own health, improve the health of your family and community, find passion in your life, connect with brilliant like-minded people, do work for a health-related company you believe in, build whatever type of business you’re dreaming of, (and if you have no clue what that is, by the end of the program you will). Check out what some of my friends have done with their IIN education.
As you can see, IIN is very close to my heart, and I can’t imagine that my life would would be filled with such boundless opportunity and connection if I hadn’t become part of that community. It rules. And Healthy Crush was birthed because of it. And now, also due to my IIN education, I’m working with Dr. Frank Lipman and learning awesome new things every day. So that rules, too.
Are you an IIN grad? What were your reasons for enrolling? I’d love to hear. Share in the comments!
Are you considering enrolling but have similar hesitations? I’ve been in your shoes, and it’s all good in the hood. Email me. firstname.lastname@example.org.